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Was Your Child Diagnosed With Type 2 Diabetes or Non-Alcoholic Fatty Liver Disease Before 21?

I’m Jason Plotkin, husband, father, and fierce legal advocate working with top firms nationwide to hold Big Food accountable for harmful ultra-processed foods.

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The Hidden Dangers Lurking in Your Child’s Snacks

As a busy parent, I know how convenient it can be to grab ready-made meals or snacks that promise quick solutions for hungry kids. Between juggling work demands, carpools, and homework, it’s tempting to keep a freezer stocked with mac & cheese, mini pizzas, and sugary treats that children beg for because “everyone else is eating them.” The harsh truth? These ultra-processed foods often contain hidden additives that hook kids early and can lead to serious health risks like Type 2 diabetes and non-alcoholic fatty liver disease.

Here at Pinder Plotkin, we’ve joined forces with other firms around the country as co-counsel to hold Big Food accountable for these deceptive and potentially harmful products. This experienced personal injury team is no stranger to taking on powerful corporations, and we believe it’s time to protect children and all families from the lasting harm these foods can cause.

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What Makes Us Different?

Could Your Child Be Affected? Take These 3 Steps to Find Out

If your child was diagnosed with Type 2 Diabetes or Non-Alcoholic Fatty Liver Disease before the age of 21, you might qualify to join the fight against Big Food.

1. Fill Out the Form

Provide basic information so we can get in touch.

2. Preliminary Phone Screening

Our intake partner will reach out to learn more about your child’s diagnosis and situation.

3. Medical Questionnaire

After completing the preliminary phone screening, you’ll receive a questionnaire that will help further assess your eligibility to join the fight against Big Food.

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Why This Lawsuit Matters to Every Parent

No parent should feel blamed for seeking convenient meal options. Big Food’s profit driven marketing deliberately pushes addictive, ultra-processed products that target children. Let your legal team handle the legal battle so you can focus on what truly matters: your child’s health and future.

Why This Lawsuit Matters to Every Parent 1

Take the Next Step.

Fill out the form below to see if your family qualifies to join the fight against ultra-processed foods.

It’s Time to Protect Our Children’s Future

We’re more than a law firm we’re parents, too. By standing together, we can demand accountability from Big Food and safeguard the well-being of our children. The Pinder Plotkin Legal Team is here to help your family every step of the way.

Its Time to Protect Our Childrens Future 1

History of Ultra Processed Foods

The Ultra Processed Foods lawsuit centers on the widespread use of ultra-processed foods (UPF) by major food manufacturers and the serious health consequences these products are causing—particularly in children and young adults. According to the lawsuit, these companies have formulated and marketed ultra-processed foods in a way that is deliberately addictive, using methods and research once employed by the tobacco industry to hook consumers. As a result, many children and adolescents, now diagnosed with Type 2 diabetes and non-alcoholic fatty liver disease before the age of 21, have allegedly suffered direct harm because of these products’ engineered addictiveness and aggressive marketing.

History of Ultra Processed Foods

Purpose Behind Holding Big Food Accountable

The overarching goal is to bring attention to the dangers of ultra-processed foods and to compel the industry to take responsibility for formulating and promoting products that can contribute to severe chronic illnesses at a young age. By highlighting deceptive marketing, addictive design, and the intentional targeting of vulnerable groups—including children—the lawsuit aims to ensure that these companies prioritize public health over profit. Ultimately, the complaint seeks not just compensation for those harmed but also a broader shift in how the food industry operates, urging greater transparency and safer product formulation.

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Martinez v. Kraft Heinz Co., et al., No. 241201154 (Pa. Ct. Com. Pl. Phila. Cnty. filed Dec. 10, 2024):

A Landmark Ultra-Processed Foods Lawsuit

This high-profile legal action targets several leading corporations in the ultra-processed food (UPF) industry. Defendants include Kraft Heinz Company, Mondelez International, Post Holdings, Coca-Cola, PepsiCo, General Mills, Nestlé USA, Kellanova, WK Kellogg Co., Mars Incorporated, and ConAgra Brands. The complaint alleges these companies knowingly manufactured and promoted UPF products that pose significant health risks to consumers—especially children. By calling out these major industry players, the lawsuit highlights how profit-driven product engineering has overtaken genuine nutritional value, underscoring the potential dangers that dominate grocery store shelves

Beyond naming large-scale corporate defendants, the complaint references iconic brands like Oreo (Nabisco), Hawaiian Punch, Del Monte, and even Kentucky Fried Chicken (KFC). It details how these popular household names were acquired, reformulated, and marketed using strategies akin to those employed by the tobacco industry. This consolidation of beloved brands, according to the lawsuit, drastically reshaped America’s food landscape, fueling widespread adoption of potentially addictive ultra-processed foods.

Central to the litigation is an array of scientific research connecting UPF consumption to health issues such as Type 2 diabetes, non-alcoholic fatty liver disease, and various cancers. . Studies by experts like Monteiro, Fiolet, and Gearhardt & DiFeliceantonio suggest these health risks persist regardless of sugar, salt, or fat content alone. Instead, the complaint contends that industrial processing techniques and chemical additives are the real culprits. It further argues that despite awareness of these risks, defendants profited at the expense of consumer well-being, placing corporate gain above public health.

Pinder Plotkin is not primary counsel on the ultra-processed foods lawsuits. We are licensed to practice law in Maryland and will serve as co-counsel with one or more firms that have specific experience and are licensed to practice law in the state that has jurisdiction. The content on this site is provided for informational purposes only and should not be construed as legal advice. Accessing this site or contacting our firm does not create an attorney-client relationship. Past results do not guarantee future outcomes. For personalized legal advice or more details about how we partner with co-counsel, please contact us directly. 

image A Landmark Ultra-Processed Foods Lawsuit